NESCAFÉ® Sustainability Programme: Cup of Respect

We are proud of the positive impact our corporate sustainability programme is making in the world

Cup of Respect is the largest coffee sustainability programme in the world in terms of volume, responsibly sourced coffee and reach of farmer programmes. At NESCAFÉ we’ve been building respectful relationships with our farmers for more than 80 years. The world needs a plan to help coffee continue to thrive, and we’ve got one.

Respect for People

Respect for Communities

Respect for the Planet

With Respect We Grow

Consumers are increasingly motivated to be more socially and environmentally conscious, and they are demonstrating this through the products they buy. They are looking for brands that show a commitment for corporate environmental responsibility initiatives such as investing in reducing negative impacts on the planet, while helping to protect and even improve the world in which we all live.

Already nearly 75% of our coffee is independently checked and responsibly sourced, allowing us to know where it came from and how it was grown. There’s still a lot to do as our corporate sustainability efforts are at the centre of everything we do, but we’re on track to reaching our target of 100% Responsibly Grown coffee by 2025. We’re leading the way in building a brighter future for coffee.

Coffee grown respectfully tastes better.

These days, people are demanding more than just great tasting coffee. They care about how it’s made, and how it affects the world we live in.

So you'll be happy to learn that NESCAFÉ® comes in tins that are infinitely recyclable. By separating the tin from the film and plastic lid, and disposing all three in the recycling, you can help us save up to 400 tonnes of packaging from landfill annually*.

And all our packaging will be 100% recyclable or reusable by 2025. Your coffee is doing a bit more for the world today, and tomorrow.

*Based on sales figures and resulting packaging from 2021.