Tap Into Branded Sweet Bakery With Nestlé Professional’s New Muffin Range
Nestlé Professional has launched a new range of branded muffins, produced in partnership with Cherrytree Bakery, now available via Sysco/Brakes.
Created to help foodservice operators meet growing demand for premium, recognisable sweet treats, the range brings together well-loved Nestlé confectionery brands with a convenient bakery format designed for busy out-of-home environments.
Why Branded Bakery Matters
Consumers are drawn to bakery products that feel familiar, trusted and indulgent.
For operators, this creates an opportunity to use the power of recognised brands to encourage purchase and make bakery displays work harder.
Built for Busy Foodservice Environments
The sweet bakery category is now worth £2.8bn, highlighting the opportunity for operators to drive incremental sales. Muffins remain a strong choice thanks to their versatility and relevance across breakfast, coffee, grab-and-go and afternoon treating occasions.
Each product is supplied frozen in a 2 x 12 muffins per case format, with a five-day ambient shelf life once thawed. With simple thaw-and-serve preparation, operators can defrost only what they need, helping to reduce waste, manage stock and maintain consistent quality.
Operator Benefits
Helping You Serve Standout Bakery With Ease
Kate Alexander, Head of Food & Commercial Channels at Nestlé Professional UK&I:
“Branded sweet bakery continues to be a strong driver of growth in out-of-home, giving operators a simple way to elevate their offer while meeting clear consumer demand for familiarity and quality.
“This range has been designed to combine the strength of well-loved Nestlé brands with the convenience and consistency operators need, helping them deliver standout bakery options with minimal effort and maximum impact.”
Whether you are looking to refresh your bakery fixture, drive impulse purchases or offer customers more recognisable sweet treats, the new Nestlé Professional muffin range provides a simple, effective way to unlock more from sweet bakery.
