Frequently Asked Questions

Consumers now prioritise the overall coffee experience when choosing their coffee. This drives demand for premium, functional and sustainable options.

New syrup flavours are likely to combine familiar, nostalgic tastes with new, trendy flavours driven by social media.

Syrups and toppings are turning coffee into a personalised, indulgent treat, allowing the coffee consumer to mix and match flavour profiles and create a sensory experience.

Iced coffee sales are growing fast. Indulgent, treat-driven purchases are also growing rapidly.

Caramel, vanilla, and spiced flavours (gingerbread, pumpkin) remain popular.

The biggest trends are customisation, premium quality, wellness-focused functional drinks, and the growth of iced coffee, all underpinned by sustainability.

The 450g refill pouch cannot be resealed on its own. It is designed to be poured into your existing NESCAFÉ® GOLD BLEND tin, which has a secure, resealable lid. Once the pouch has been emptied into the tin and the tin is closed, your coffee stays protected and fresh. After refilling the tin, store it in a cool, dry place.

Use one teaspoon (1.8g) per mug and add freshly boiled water (not boiling).

NESCAFÉ® GOLD BLEND in this refill pouch is roasted to a medium premium roast to develop its smooth taste and rich aroma.

The 450g refill pouch contains mountain‑grown Arabica beans.