Preparing & remodeling for the new normal as business reopens
As we all navigate our way through the challenges posed by COVID-19, we're here for you every step of the way to support the industry and help rebuild consumer confidence. As the country moves along the pandemic curve, we are starting to see glimmers of increasing optimism levels. Understanding how to navigate the current uncertainty and possible changes that follow is key to planning for recovery post lockdown.
Localism and community have never been more important than right now. Connection with the community has deepened during lockdown: from weekly clapping for the NHS to supporting local businesses by ordering delivery boxes and gift cards to spend once restrictions are relaxed. This community support is predicted to continue, with consumers feeling comforted by familiarity, and localism increasing due to remote working and current restrictions*.
*WGSN Covid-19 Food Change Accelerators
After weeks of navigating through the challenges posed by lockdown, the hospitality industry has begun to open it's doors again and welcome back consumers with a sense of optimism and excitement. It’s never been a more important time for menus to work harder.
As businesses reopen and consumers get back to enjoying their favourite dishes, organisations will be looking at their menu choices. Understanding how to create a restaurant menu that caters to the demand while adhering to social distancing restrictions has become important.
Understanding how to limit contact and adhere to social distancing guidelines will be essential in the new world, which is why we have taken a look at how delivery, payment options and technological advancements will bring about both restaurant changes and opportunities, now and in the future.
The COVID-19 pandemic has created new consumer habits. Here are a few predictions regarding the consumer behaviour changes to be expected and what to look out for as normality returns.
As the impact of COVID-19 pandemic on buying habits is coming into clearer focus, we looked at how the changing consumer needs might affect businesses like yours.
We've looked at some of the most effective ways you can attract customers and generate new business, while considering the changes in habits and behaviour as a result of COVID-19.